Our Philosophy
“We believe in hairdressing on a holistic level.”
NATORG is a place where you are not only able to look beautiful and feel great but you can also be comfortable knowing that you are using the healthiest products available and that your salon is being kind and considerate to the environment. We have a passionate and specialist team who will customise your NATORG experience based on your hair concerns and desires. They are not only highly educated in their field, but they also share a passion for holistic wellness while preserving the planet for future generations.
The brands we choose
SOPHIC
Proudly Australian made, SOPHIC was founded on the belief that high-performance haircare should be as considered as the people who use it. Crafted with naturally derived ingredients, native Australian botanicals and a commitment to responsible manufacturing, SOPHIC brings together modern hair science and conscious formulation.
Every product is designed to support healthy hair without unnecessary compromise, delivering beautiful results while remaining mindful of both personal and environmental wellbeing.
NATORG chooses SOPHIC because it represents the future of conscious haircare — locally made, thoughtfully created and aligned with our commitment to healthier choices for our clients, our team and the world around us.
OWAY
Born in Bologna, Italy, OWAY was created from a belief that professional haircare could deliver exceptional results while respecting both people and the environment. As the world's first professional haircare brand to use biodynamic, organic and ethically sourced ingredients in glass packaging, OWAY has long challenged conventional beauty standards.
From regenerative farming practices to conscious production methods, every aspect of the brand reflects a commitment to sustainability without compromising performance.
At NATORG, we partner with OWAY because its philosophy mirrors our own — creating beautiful hair through thoughtful choices, ingredient integrity and a genuine respect for the wellbeing of our clients, our team and the planet.
Sustainability
01
Refill Station
We are committed to reducing our carbon footprint. That means producing less and reusing what already exists. At NATORG you are able to refill your favourite shampoo & conditioner.
Simply bring in your Oway or Sophic bottles to be refilled in salon, and you will receive a 20% discount off the original price.
It’s a word that’s tossed around a lot and not always lived up to.
At NATORG everything we do and choose is carefully considered for its impact on our planet.
Here are just a few examples.
02
Reduce and Recycle
We aim to reduce waste and chemical exposure wherever possible, this means mixing smaller amounts of colour, using cleaning products that are low-tox but effective, using recycled foil, and keeping Yarn’n rolls in our bathroom. Because we choose brands that consider their packaging impact, we have less waste to dispose of and what we do have is able to be refilled or recycled.
03
Energy and Water
Our Carindale salon is powered by solar! And proudly uses triple filtered tank water. In both salons we use Eco Heads for washing hair at the basin. Eco Heads reduces water & energy usage by up to 65%, filters and cleans water and introduces negative ions to soften the water.

